All work

Motion system

2026

Pulse

A motion language for a health-tech brand. Forty easing tokens, one feeling.

Client

Pulse Health

Role

Motion director

Services

Motion language, Prototyping, Guidelines

Pulse — Motion system

(Case study)

Pulse

The brief

Pulse Health had a strong brand on paper, but every screen moved differently. Four teams, four animation styles and no shared language for any of it.

What we made

A motion system built on forty easing tokens, three durations and one principle: movement should feel like breathing. We documented it in Framer and Rive so designers and engineers use the same files.

The result is a product that feels calm under pressure. Animations are shorter, more consistent and easier to build.

pulse detail
pulse detail

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