(About)
Designer, motion nerd and Lisbon local.
I’m Ines, an independent product and motion designer. For ten years I’ve helped founders, studios and cultural teams turn rough ideas into products that feel good to use.
I care about the small stuff: the curve of an ease, the weight of a label, the pause before a button says yes. Outside work you’ll find me swimming at Carcavelos or hunting for old type specimens.
(Experience)
Ten years, four studios
2023 — Now
Independent designer
Self-employed
2020 — 2023
Design lead
Studio Halden
2017 — 2020
Senior product designer
Norte Digital
2014 — 2017
Designer
Atlas & Ink
(Approach)
How I like to work
01
Start with the feeling
Before any wireframe, we agree on how the product should feel. Calm? Playful? Fast? It guides every decision after.
02
Prototype early
I’d rather show you a rough moving prototype in week one than a perfect static screen in week four.
03
Ship, then polish
Real users teach more than any review. We launch, watch closely and refine the details that matter.
(Recognition)
A few nice moments
2026
CSS Design Awards — UI & UX
Halo
2025
Awwwards — Site of the Day
Arca
2025
Type Directors Club
Linen & Co
2024
European Design Awards
Field Notes
Teams I’ve worked with